Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach and convert leads into customers.The key objective is to promote brands, build preference and increase sales through various digital marketing techniques.
- Keep up with the most accurate industry news and trends
- Carefully research your competition and missed opportunities
- Methodically analyze your traffic data and industry data
- Strategically apply your findings to your content on and off-site
- Continue to research, review, analyze, learn, and apply—frequently and on-the-fly
You can add a valuable person to your team who can help manage an entire digital marketing project, or support you in one or a few areas where you need help. Let’s talk!
Your digital marketing goals and strategies are unique to you and your business.
I understand that.
With a B.S. in IT Information Systems Management and a year of graduate school studies in Database Technologies and Data Analysis, as well as having taught database engineering at a state college, I understand how to research, analyze, and apply the data that matters to your marketing goals.
You’ll get the benefit of my unique insights when you work with me. I see what other “SEO specialists” miss. I’ll speak your language and help you understand what I’m saying if you happen to be behind the curve on this.
As a tutor and former instructor, I know how to communicate with people from other departments to integrate our efforts toward a common goal—getting your brand and message to the front page and keeping it their. And capturing your target market’s attention, then converting that attention into clicks, calls, emails, and visits.
But it’s not just about data. It’s about helping you translate your message into effective formats and placing your message in front of the right eyes at the right time and place. It’s about targeted exposure, credibility, online reputation management, and capturing and retaining buyer attention.
From planning and developing a solid, secure, optimized WordPress website, to writing unique content for your site, to designing or buying images, to video, audio, and more, I can help.
Recent Digital Marketing Client:
Michael Patrick Partners, LLC • Menlo Park, CA
Internal Project: Review and analysis of website with detailed recommendations formal report for new SEO focus and new site architecture planning.
External Projects: Formal proposals and client meetings as VP of Digital Marketing for MPP
Chief Marketing Officer
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Imagine how much easier your job would be if you had someone working for you with the mad skills to do almost anything your business needs, do it well, and with a willing, self-starting, problem-solving attitude.
If you prefer to work with someone whose flexible, transparent, and collaborative approach matches yours, then we could be a great fit! Let's find out!